From 2012 to 2015, the foundation, launched a joint program “Love Your Paper” with Yi Cai Financial News Group and APP Group in rural areas and migrant children's schools. By donating household papers to the participating schools, the program aimed to teach children the importance of cultivating good sanitation habits, improvement of the environment and etc.

In 2019, the Foundation continued the program by working with Yicong K-12 Schools in Quanzhou, Fujian Province, and a few primary and secondary schools in Suzhou City. The program is widely welcomed by teachers and students.

In the second half of the year, the Foundation reinitiated the program at Yumiao Primary School -- a migrant children’s school located in Minhang District in Shanghai. The School was one of the recipient schools in 2013 of this program.